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How To Calculate Pub Menu Prices & Hit GP Targets

Learn how to price a pub menu correctly, hit GP targets, and protect margins. Jelly helps pubs build smarter, more profitable menus.

How To Calculate Pub Menu Prices & Hit GP Targets

Written by: JJ Tan, Founder, Jelly Key Takeaways Most pub menu pricing errors start with the wrong VAT calculation. Always divide by 1.20 to remove VAT. Subtracting 20%…

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